TikTok is more relevant than ever and is disrupting both the Chinese and Western worlds TikTok users вЂduettingвЂ™ MarkвЂ™s video The global influence of TikTokвЂ™s algorithm That was not the case two years later when TikTok became a household name. However, despite trying to get all my friends on board, they still thought that it wasnвЂ™t worth their time and was just for teenagers. I didnвЂ™t know about or understand the algorithm, yet, the views on my videos were constantly growing. The fact that I could inspire people from across the world to copy my dance moves in вЂduetвЂ™ videos shocked me and made me realise that TikTok had a huge potential. I didnвЂ™t even have 100 followers, but, out of nowhere, the video gained 1.6 million views. After sharing several videos related to the events business I worked in, I posted a TikTok showing four simple dance steps in mid-2019. However, knowing how big it was in China and its extensive features (Douyin already allowed for e-commerce at this point), I downloaded it straight away and started posting videos. At the time, nobody really knew about TikTok or took it seriously. I didnвЂ™t even have 100 followers on TikTok, but, out of nowhere, my video gained 1.6 million viewsДЄround six months later, I returned to Germany and heard the announcement that TikTok was buying the lip-syncing and dancing app Musical.ly. While browsing through Douyin, I saw people posting sketches, dancing and singing and gaining a huge number of views. I was shocked at how she could pick up so much traction despite not having many followers вЂ“ this was unheard of on the network-led platforms I used, like Instagram. My girlfriend showed me a video that she had made which had gained 200,000 views through people responding with вЂduetsвЂ™ (videos in which other users imitate your content). I noticed that everybody was using this short-form video platform and I wanted to get in on the action! In 2018, during my exchange semester in Shanghai, I first came across the Chinese version of TikTok, Douyin. Discovering TikTok (and accidentally going viral!) Livestream shopping is a nearly $70 billion industry in China, attracting influencers who scour markets and malls for items to peddle to live audiences via social media.TikTok has become an essential part of my life, and my enthusiasm for the platform even got me my current job and resulted in me moving country! IвЂ™ve had a unique position in being part of TikTokвЂ™s journey from the beginning and seeing it grow, adapt and shift. Users of the app will be able to connect bank accounts to the service, which can then be used to pay for products promoted by video influencers as well as to tip content makers.Д«yteDance said it would gradually roll out the function to users.Дouyin, which listed over 600 million daily active users last year, has quickly grown from its short video roots to include livestreaming and e-commerce.

The move sees the tech giant wade into ChinaвЂ™s lucrative market for electronic payment services, which are used by hundreds of millions of consumers for everything from street food to fast fashion and online purchases. TikTok owner ByteDance has begun rolling out an electronic payment service connected to Douyin, the Chinese version of the popular short video app, the tech giant said Tuesday.Дouyin Pay, which functions similarly to reigning Chinese electronic wallets WeChat Pay and Alipay, aims to вЂњsupplement existing major payment options, and to ultimately enhance user experience,вЂќ ByteDance told AFP. In this file photo illustration taken on November 21, 2019, the logo of the social media video sharing app Tiktok is displayed on a tablet screen in Paris.

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